Success Stories

Here are some examples of some of the successful companies who have benefited from the Surrey 100 Club. We’re proud of all the companies we help, and they all have a special story, but here are some of the highlights.

Probus Aviation Limited

Adrian M Lee, Chief Executive Officer, Probus Aviation Limited

Company: Probus Aviation Limited

Probus Aviation was established in May 2013. Its primary business is the selling of commercial transport aircraft, such as Airbus and Boeing types, on the secondary market. This is known as aircraft remarketing. Probus also provides a range of aviation related consultancy services to airlines, leasing companies, financial institutions and aviation insurance providers worldwide.

Why Surrey 100 Club?

"As a local organisation with serious and well-informed investors willing to consider a broad cross-section of investment opportunities, the Surrey 100 Club seemed the ideal vehicle through which to seek the funding we required to kick start the business."

What Did You Get Out Of Being Part Of Surrey 100 Club?

"The club was absolutely invaluable in terms of the guidance and coaching it gave to ensure that our business idea received the best possible exposure. Their feedback on our practice pitches was an essential part of the preparation process for attracting the right investors within our required timeframe. We would not have been able to have achieved this without their support."

Final Thoughts

"Surrey 100 Club encouraged us to focus on what was important for a potential investor instead of what we were considering as those running the business. This shift in focus was critical in gaining the investments and in allowing us to develop our business and so grow to the next level. We could not recommend Surrey 100 Club highly enough."

Basemap Ltd

“We were able to get a real focus on our business”
Simon Court, Director of Basemap Ltd

Company: Basemap Ltd

Basemap is a software developing company that was originally established in 2000. Specialising in digital mapping solutions for both the private and public sector, Basemap also distribute other third party software solutions and sell digital mapping data on behalf of Ordnance Survey.

Why Surrey 100 Club?

“We were looking for investment as banks were not lending, and as a local opportunity, the Surrey 100 Club seemed like a good chance to pitch to investors. The Club was recommended to us by the Entrepreneur in Residence at the University of Surrey, who helped us in several sessions to prepare to get the presentation just right for the pitch.”

What did you get out of being part of Surrey 100 Club?

“The main outcome for us was the ability to get a focus on our business. We’ve been able to narrow down the important aspects of our business and start considering long term objectives, and Sophie Hill of SETsquared gave us great advice.  Despite some interest at the event, we weren’t successful with investment, but a few months after the event, we began to win some big projects!”

Final thoughts

“Investment is a good way to kick start a business – if we’d had this resource available in the early days of Basemap Ltd, then we may been able to get investment and launch new software solutions, resulting in a quicker route to market.”  

Stratus Transport Connections Ltd

“The preparation we received prior to the event was some of the most useful coaching we’d ever received”

Bob Chase, Chairman of Stratus Transport Connections Ltd

Company: Stratus Transport Connections Ltd

Stratus Transport Connections Ltd was established in 2010 to enhance the efficiency of the UK’s road freight industry by providing collaboration facilities based on readily-available consumer technology. These enable small independent hauliers and large logistics organisations to work much more effectively together, delivering improved service at lower cost, while enhancing profitability for both customer and suppliers.

Why Surrey 100 Club?

The Club gave us an opportunity to present a new concept to a group of well-informed investors and to look into getting initial financial backing for us as a start-up. We heard about it through the SETsquared team on the Surrey Research Park, and were impressed by the diverse nature of the businesses supported by the Surrey 100 Club members. 

What did you get out of being part of Surrey 100 Club?

We were provided with excellent coaching for the event, which included practice runs for the pitch and ideas about the best way to present our company. As a result of the presentations we made, we’ve received some of our core initial funding, some excellent advice, and we’ve also met other companies that we can effectively collaborate with in the future. We’ve also been introduced to potential future investors.

Final thoughts 

As a start-up, we approached many other potential investment providers, but the opportunities provided at the Surrey 100 Club rival those of similar organisations that charge a great deal. Working with the Club provides you with excellent support while also helping to create the network required for future success. 


“You’re sure to find someone in the network who could be useful to help your business grow”

Peter Lilley, Co-Founder, iGeolise

Company: iGeolise

Set up in 2009, iGeolise builds applications that add value to geographic information. The company’s first application, Travel Time, converts distance into time, based on the insight that minutes mean more than miles. 

Why Surrey 100 Club?

“We were looking for equity funding and as part of SETsquared, we regularly review our business with the SETsquared team at the University of Surrey. We were also looking for good contacts and feedback on both our business idea and our presentation. Surrey 100 Club came with a good recommendation and it’s also free to give the presentations, unlike other investment clubs, so it was a no-brainer.”

What did you get out of being part of Surrey 100 Club?

“We were able to go through out pitch and presentation with the SETsquared team – although we’re not novices at such things, there’s always room to improve. We made some interesting contacts and one has become a mentor for us. Another Venture Capitalist is now much more open to us getting in contact because we’ve met him, and they’re not often easy to get a hold of.”

Final thoughts 

“Pitching is a case of practice makes perfect and the more opportunities a start-up can get the better they’ll be. And the world is an oddly small, interconnected place – each contact can lead to a range of other contacts, so the networking is potentially huge.”